Niigata’s Furumachi used to stand alongside Kyoto’s Gion and Tokyo’s Shinbashi when it came to geisha districts.
Niigata Prefecture produces the best rice in Japan.
The trade ships that sailed the Sea of Japan coast and called at Niigata brought with them a wealth of goods which helped the port cities flourish.
You can enjoy its local performing arts with local food in a friendly atmosphere.
Come to Sado for a unique festival experience.