Concept

Along the whole length of Japan there is a wide variety of nature and climates.
Many layers of culture are interwoven into its long history.
Bounty from the mountains and from the sea, and cuisine created from deep knowledge.
There is a Japan that you are yet to discover.
Nature is a place to play, and a place of adventure.
Ancient routes and shrines summon deep spirituality.
Hidden hamlets conceal their own unique culture.
Here you can interact with the local inhabitants.
There are journeys in Japan that you are yet to discover.
We will provide an environment in which you can enjoy Japan in full confidence,
with accommodation programs that distill the charm of the region, at internationally accepted quality standards.
This is a Japan chosen for discerning travelers.
Travel concierges from each of these thirteen special areas are waiting to welcome you.

AND MORE

EXPERIENCE PROGRAM

Make a dish of Niseko

Work on communication and teamwork through cookery using Niseko ingredients.

KAMUY LUMINA : an enchanted night walk at Lake Akan

Produced by the Canada-based global multimedia company Moment Factory.

Try your luck at the Boat Race, and try to pick the winner from the 6 racers!

Boat Race is a fast paced water sport where 6 boats race across the surface of the water and there is one winner.

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Japan Tourism Zones Top Tour Poll 2017

Explore or Travel to Japan

JTB Global Marketing & Travel Inc.

JTB Global Marketing & Travel Inc.