Along the whole length of Japan there is a wide variety of nature and climates.
Many layers of culture are interwoven into its long history.
Bounty from the mountains and from the sea, and cuisine created from deep knowledge.
There is a Japan that you are yet to discover.
Nature is a place to play, and a place of adventure.
Ancient routes and shrines summon deep spirituality.
Hidden hamlets conceal their own unique culture.
Here you can interact with the local inhabitants.
There are journeys in Japan that you are yet to discover.
We will provide an environment in which you can enjoy Japan in full confidence,
with accommodation programs that distill the charm of the region, at internationally accepted quality standards.
This is a Japan chosen for discerning travelers.
Travel concierges from each of these thirteen special areas are waiting to welcome you.
Journeys of Discovery
The Blessings of the North
Hokkaido is a region of rugged beauty, warm people, rich culture, and some of the freshest cuisine available in Japan. A place that is in harmony with nature, it is easy to lose oneself in the deep forests, towering mountain peaks, and clear waters of this region.
Mountains and Fields Painted with Local Color
From the soil of Niseko comes the rich bounty of the region. A land of fields and farmers framed by the mountain and blue sky, there are a myriad of activities, locations, and dishes to connect visitors with the culture and beauty of the area.
An Ancient Hub for Modern Times
The Hamamatsu area has been a thriving hub since ancient times. With the green blue waters of Lake Hamana in the center, the surrounding region is an area of tea plantations, soy-sauce breweries, and traditional culture hidden amid the modern city scape.
Castle Town Stroll
Step back in time to the Edo period in the castle town of Kitsuki City.
Exploring Japan’s Jomon Culture
Explore sacred sites dating back to the Jomon culture scattered throughout the area by car.
Untouched Hokkaidō—Furano and Biei: A Land of Flower and Farms
Now, Hokkaidō is well known as a major agricultural center in Japan.
Find adventure tours among the abundant nature of Japan
Our goal is to introduce 13 regions of Japan that are generally not part of most travelers’ itineraries.
- 1. Mizu-no-Kamuy ~KushiroWetland,Akan,and Mashu~ Tourism Area
- 2. Furano･Biei Tourism Zone
- 3. Niseko Tourism Zone
- 4. Tokimeki Sado and Niigata Tourism Zone
- 5. Snow Country Tourism Zone
- 6. Yatsugatake Tourism Zone
- 7. Hamanako Tourism Zone
- 8. Kyoto by the Sea Tourism Zone
- 9. Kagawa Setouchi Art Tourism Zone
- 10. Nishi-Awa, Mt. Tsurugi and The Yoshino River Tourism Zone
- 11. Toyonokuni Millennium Heritage Tourism Zone
- 12. Sea Wind Country Sasebo Ojika Tourism Zone
- 13. Aso-Kuju Tourism Zone